Follow-Up Money MovesSign in
Free bonus · no credit card

Follow up like it's
a game you win.

A ridiculously easy tracker for 1:1 service business owners. Log leads, subscribers, conversations and referral partners — then earn points, build streaks and clear quests for actually following up.

+10
per conversation
+20
per follow-up cleared
+50
when money lands

Everything in one loop

Today's Money Moves

Everyone due or overdue in one list. One tap to log it, snooze it, or move them forward.

Streaks that stick

Show up daily, keep the flame alive. Miss nobody, drop nothing.

Points, levels, quests

Three fresh missions every morning. Level from Just Vibing all the way to Sold Out Status.

Follow the money

See pipeline, revenue won, top source and your best referral partners at a glance.

Nudges that work

In-app notifications plus email reminders so a hot lead never goes cold.

Bring your Airtable

Connect your own Airtable base and sync both ways, or use our Google Sheets template to bulk upload your contacts — totally optional.

Emylee Williams, founder of Follow-Up Money Moves
Built by someone who should’ve known better

I’ve been in business for 15 years.
I still found 444 leads hiding in plain sight.

I’m Emylee Williams. I’ve helped more than 30,000 business owners, built and exited a multi-seven-figure company, and now work closely with 1:1 service providers who want more clients without turning their business into an agency, course empire, or content factory.

So you’d think I had lead tracking handled.

Nope.

For years, I mentally categorized someone as a “lead” if they had been referred to me or happened to be sitting in my Gmail inbox. A flawless system with absolutely no room for human error.

Then I finally put everyone into a tracker. I labeled where they came from, added notes about why they were or weren’t a fit, recorded our conversations, and scheduled the follow-up instead of trusting myself to magically remember it.

I had 444 leads to organize.

Yes, you read that right. Four hundred and forty-four people who had raised their hand in some way while I was busy thinking I needed more leads.

That’s why I made Follow-Up Money Moves. Because most 1:1 business owners don’t have a lead problem. They have names scattered across inboxes, DMs, referral texts, call notes, and the part of their brain currently holding 47 other things.

Before your number hits an absolutely unhinged 444, put the people somewhere useful, take the damn notes, schedule the follow-up, and earn a few points while you’re at it.

Made by Emylee Williams, 15-year business veteran, 1:1 service strategist, and woman now legally prohibited from calling her Gmail inbox a CRM.

Your pipeline is only worth what you follow up on.

Your data stays yours — every account is fully private and locked to you.

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